Dos Equis has released a feature-film style trailer, titled “Cantina,” revealing a glimpse of the new Most Interesting Man in the World. This October, Dos Equis will release “Challenger”, a ...
The Most Interesting Man is set to make a return to television. In a marketing push that kicks off with a new 60-second spot airing on ESPN during the College Football Championship Game, Heineken’s ...
NEW YORK — Even the “Most Interesting Man in the World” is not immune to getting dumped. Mexican beer brand Dos Equis is letting go of its spokesman, 77-year-old Jonathan Goldsmith, and replacing him ...
This week Mexican beer label Dos Equis unveiled its new – and, they hope, improved – “Most Interesting Man in the World” campaign, and this guy actually speaks Spanish. Actor Augustin Legrand will ...
This summer, Dos Equis will run a retail and on-premise program encouraging consumers to Choose Interesting and make the most of the season’s celebrations, while fans anticipate the launch of the next ...
The Most Interesting Man in the World just got canned. Well, sorta. According to Quartz, Dos Equis is retiring actor Jonathan Goldsmith who has played a Bond-esque character in its commercials since ...
NEW YORK (AP) – Even the “Most Interesting Man in the World” is not immune to getting dumped. Mexican beer brand Dos Equis is letting go of its gray-haired spokesman, 77-year-old Jonathan Goldsmith, ...
NEW YORK -- Dos Equis, the fastest-growing premium Mexican beer brand in the United States, will refresh the look of its primary (bottles and cans) and secondary (outer pack) packaging designs.