This one wasn’t built by Toyota, but rather Cruiser Outfitters. And you could hypothetically build one just like it, since it uses off-the-shelf parts from all variety of off-road parts suppliers. It ...

DIAMOND BAR, Calif. — Crossovers may have become the largest category of vehicles being sold in the U.S., but the pickup truck is still king in terms aftermarket sales potential, new market research ...

Images from SEMA are awash with bling'd out show rigs that are so overdone that most couldn't be safely driven down the road let alone the trail. But not all of these "show cars" are more fluff than ...

Trucks. We love 'em. And going by the number that show up at every SEMA show, everyone else does too. See All 90 Photos90 In fact what actually started as a trade show has turned into one of the ...

The SEMA Show is the Specialty Equipment Market Association's massive annual trade show that's held annually in Las Vegas, Nevada. SEMA, as it's called in short form, is the automotive aftermarket's ...

These are the coolest and most over-the-top cars and trucks we saw at SEMA 2019. Every year auto enthusiasts take over Las Vegas for the annual Specialty Equipment Market Association tradeshow (SEMA, ...