Users will be able to chat with a brand's AI agent to do things like ask questions and get recommendations.

Snapchat is opening a new lane for advertisers by turning brand messages into live AI conversations inside one of the app’s ...

Snapchat announced a new feature that allows users to interact with AI Sponsored Snaps within the app's chat interface.The app explained that a new fea ...

It was only a matter of time before they found a way to use AI agents as corporate shills. On Tuesday, Snapchat rolled out AI ...

Snapchat is the latest company to announce layoffs in the tech sector. In a memo to employees, CEO Evan Speigel said the ...

Matt Friend hosted the celebration of creators from Snap's Santa Monica headquarters as he teased, "Why does it seem like everyone has an awards show now?" ...

In today’s online world, it’s common for unprotected content to reach unintended audiences, which can compromise one’s safety and privacy. To ensure added privacy and security on Snapchat, users can ...

The company is laying off around 16% of its workforce.