A U.S. travel association, a top Democrat, and would-be travelers from Europe and Australia are bristling at President Donald Trump's new plan to require many foreign visitors using the visa waiver program to provide social media handles used over the past five years.

Everything you need to know about US travel in 2026 - These are the key factors to consider before a trip to America

After a rough start to the year for inbound tourism, the United States’ destination marketing organization is rolling out a new campaign to bolster travel demand. Brand USA’s global campaign, “America the Beautiful,” launched Monday at Brand USA ...

Brand USA, the destination marketing organization for the United States, today launched America the Beautiful, a global tourism marketing campaign and platform that represents the organization’s most ambitious marketing initiative to date. The campaign ...

At the U.S. Travel Association's IPW conference, taking place this week in Chicago, the team at Brand USA had its eyes firmly set on the future. Brand USA’s President and CEO, Fred Dixon, is bullish about the next decade (even as inbound arrivals have ...

At a time of political upheaval weighing on inbound tourism, Brand USA's new campaign aims to lift global enthusiasm for U.S. travel. The U.S. tourism industry’s marketing arm unveiled a new global campaign Monday, as political rhetoric, visa issuance ...

WASHINGTON, June 4 (Reuters) - U.S. President Donald Trump signed a proclamation on Wednesday banning the citizens of 12 countries from entering the United States, saying the move was needed to protect against "foreign terrorists" and other security threats.

Brand USA has debuted the most ambitious global tourism marketing campaign in its history during this week's Brand USA Travel Week U.K. and Europe in London. Titled "America the Beautiful," the campaign aims to bolster international tourism's impact on the ...

Designating a destination as underrated can be challenging. A vacation spot that may have slipped under one reader's radar might be a well-known favorite for another. But visiting places that haven't gained clout on a national level – those that aren't ...

Fred Dixon, Brand USA's CEO, speaking at Brand USA’s Travel Week event in London in October 2024. Photo Credit: Brand USA The Senate Committee on Commerce, Science and Transportation proposed cutting Brand USA's budget from $100 million to $20 million as ...